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Westlake Royal Building Products is growing its distribution partnership with Wausau Supply Company. A leading manufacturer and distributor of premier building materials, Wausau Supply is expanding its offerings of TruExterior Siding & Trim in the West, and is adding Royal Vinyl, Portsmouth Shake & Shingles and Foundry Specialty Siding vinyl siding brands across the Midwest and West.
“Wausau Supply has been a trusted partner of Westlake Royal for several years, bringing extensive industry expertise, a strong commitment to customer service and a shared focus on building long-term partnerships that drive mutual success,” said Bill Conlon, vice president of U.S. sales, siding and trim, at Westlake Royal Building Products. “The addition of these new distribution centers will play an important role in continuing to meet demand for our poly-ash and vinyl siding brands in key markets west of the Mississippi.”
Wausau Supply is expanding its TruExterior poly-ash siding and trim distribution into six additional locations:
• Gardner, Missouri – serving western Missouri, Oklahoma, Kansas and northern Arkansas
• Butte, Montana – serving Montana, Idaho, eastern Washington and northeast Oregon
• Rapid City, South Dakota – serving South Dakota, western North Dakota and eastern Montana
• Limon, Colorado – serving Colorado and western Kansas
• Brigham City, Utah – serving Utah and southern Idaho
• Stuart, Iowa – serving Iowa and Nebraska
TruExterior Siding & Trim is manufactured using a proprietary blend of polymers and fly ash, delivering the authentic appearance of wood with low maintenance, high performance and long-term durability.
In addition, Wausau Supply is adding Royal Vinyl Siding to its product portfolio in 11 warehouse locations across its western footprint and supporting additional western locations via intercompany product transfers. The company will also offer Portsmouth Shake & Shingles and Foundry Specialty Siding, providing customers across these markets with a comprehensive portfolio of vinyl shake profiles.
“Our partnership with Westlake Royal represents a powerful step in delivering greater value to our dealers, contractors and homeowners. Over the past year, I’ve had the opportunity to work closely with the Westlake team. Their commitment to our partnership and growing our shared customers' business consistently stands out, an approach that aligns seamlessly with our long-term growth strategy at Wausau Supply Company,” said Adam Hueckstaedt, vice president of strategic accounts & vendor relations, Wausau Supply Company. “Through this partnership, we are not just expanding our product offering — we are strengthening our shared ability to bring value-added, high-performance exterior solutions to the market. I’m genuinely excited for what this partnership means for our customers and the future we’re building together.”
Established in 1947, Wausau Supply Company is a 100% employee-owned company that has seen decades of growth both in geography and product distribution. Headquartered in Wausau, Wisconsin, the company’s geographical footprint extends from the Pacific West Coast to the western edge of the Appalachian Mountains. Its business is based on a diverse and progressive mix of two-step building material distribution along with innovative manufactured brands.
Westlake Royal Building Products USA Inc., a Westlake company (NYSE:WLK), is a leader throughout North America in the innovation, design, and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products has manufactured high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories.
