Survey Archive Survey Past Survey Results What is your primary source of industry news and information? Print Publications 21.37%Websites 41.22%Social Media 29.77%Email/Newsletters 7.63% What is your primary vehicle?Pickup Truck 58.82%SUV 29.41%Car 11.76%Other 0.00%What is your favorite hobby? Spending time with family 63.16%Hunting 13.16%Fishing 15.79%Working 7.89%What is your forecast for the remainder of 2019?Flat 25.00%Increase over 2018 33.33%Decrease from 2018 37.50%Don’t know 4.17%What are you doing to make up for labor shortages?Increased Marketing 37.50% Increased Tradeshows 12.50%Work Existing Team Harder 25.00%Nothing 25.00%What are you doing to overcome your biggest challenge in business? Investing in Expansion 21.05%Increasing Sales/Marketing 57.89%Simplifying the Business 15.79%Nothing 5.26%What is your biggest challenge in business today?Margins 0.00%Sales Volume 0.00%Labor 90.91%Competition 9.09%How important are green building products to you and your customer?Important to our company 98.48%Important to our customers 0.51%Important to both our company & our customers 1.02%What is Your Company’s Overall Business Aim?Increase Sales 27.27%Aquire New Customers 13.64%Increase Market Share 54.55%Establish Brand Awareness 0.00%Retain Existing Profitable Customers 4.55%Which characteristic below do you feel is the most important in a Sales role?Job Experience 25.00%Education 2.27%Outgoing Personality 29.55%Confidence 43.18%What is the Biggest Challenge Facing Companies in the Building Materials Industry this Year? Skilled Labour Shortage 50.00%Technology Adoption 8.33%Rising Cost of Raw Materials 37.50%Undercapitalisation 4.17%
