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Sell OSB by Application or as an Integrated System

ORIENTED STRAND board is versatile and can be utilized for all manner of functions in the inner workings of a building. But all OSB is not created equal. Some products available in the marketplace are engineered for their value-added qualities and dual functionality, which can make them more efficient and better suited for their jobs.

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Olsen on Sales: “Yes” or “No” vs. “I’ll let you know”

The number one fear of most salespeople is of being too pushy. This leads many salespeople to bend over backwards reducing their “sales calls” (if I could find bigger quotation marks, I’d use them) to a presentation of product while waiting for their potential customers to grant them something, whether it be an answer to a question, a returned phone call or maybe just maybe an order.

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