Business Operations

Business Operations

IFG Updating Log Turn Tech

This fall, Idaho Forest Group, Athol, Id., will update its log turn technology to USNR’s Precision Geometric Log Rotation (PGLR) system. The existing system is …

Now Is the Time to Build Your Best Team

A Special Series from NAWLA WHEN I ASSUMED the role of NAWLA chair, my goal was simple: reminding each of our members how NAWLA brings …

Customer Service and Communication

When we began our remodeling careers over 30 years ago, we quickly learned that doing good work wasn’t enough to guarantee a smooth project or …

What Doesn’t Kill Your Business Makes It Stronger

NAWLA had just wrapped up its Leadership Summit early last March when the significance of the COVID-19 outbreak slammed home. Attendees had no idea then, …

Olsen on Sales: Partner or Adversary?

If we ask 100 salespeople, “What kind of seller are you?” most of them will say, “I’m a relationship seller.” My question is, “What kind …

WRC EWP

Engineered wood products have been on the market since the introduction of plywood in the1930s, and more recent innovations such as CLT, glulam and laminated …

The APA Panel Trademark Explained

By Robin West The APA trademark provides a lot of useful information for builders and specifiers. APA trademarked panels are suitable for a variety of …

The Power of Gratitude in the Selling Profession

It has been a difficult and, at times, borderline impossible year. But for those of us who sell for a living, there is so much …

Olsen on Sales: It’s Emotional

The human animal is 99% emotional. We decide with our hearts and then justify our decisions with our “logical” brain. Change makes us uncomfortable. A …

Developing Southern Pine Market through COVID-19

Let’s face it, this past year has been crazy. Toilet paper panic, quarantine, shutdowns, layoffs, working from home, distance learning, we’ve really been through it all. …

Selling Our Opinion

One of the things that makes selling in the lumber market more interesting than just selling a product, is that the market moves, sometimes dramatically. This …

A Positive 2021 Outlook

At the end of 2020, I had the privilege of moderating a virtual panel discussion with industry-leading executives for NAWLA Exchange, and hearing their lessons learned …