Industry News

Boral Consolidates Brands Under One Division

As part of its ongoing transition following last year’s acquisition of Headwaters Inc., Boral is consolidating its siding, trim, shutters and accessories under a single division—Boral Building Products.

As part of its ongoing transition following last year’s acquisition of Headwaters Inc., Boral is consolidating its siding, trim, shutters and accessories under a single division—Boral Building Products.

The repositioning, which combines Boral’s former Composites group and Headwaters’ Tapco International, preserves some of the industry’s most well-known products and brands while allowing for streamlined internal and external operations.

The new Boral Building Products division will serve as the umbrella over 12 independently identifiable brand names: Atlantic Premium Shutters, Builders Edge, Foundry Specialty Siding, Grayne Engineered Composite Shingles, Kleer Lumber, Mid-America Siding Components, SturdiMount, Tapco Tools, TruExterior Siding & Trim, Vantage, Versetta Stone, and Wellcraft Egress Systems.

“The merging of the Boral and Tapco families has brought together some of the industry’s most well established and well-respected exterior product brands. As we officially re-position the two companies under a single banner, the Tapco company name has been phased out—but its brand legacies remain,” said Joel Charlton, president of Boral Building Products.

The Boral Building Products division is headquartered in Wixom, Mi. Products from the 12 brands will continue to be available from the same suppliers and distribution channels.

526 Media Group

Publisher of two monthly magazines for LBM dealers and distributors—The Merchant Magazine, founded in 1922 to serve the western U.S., and Building Products Digest, formed in 1982 to serve east of the Rockies.

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